Web service development starts from the idea of enhancing customer experience. We make it easier to find a website and make the desired traffic to go there. Web analytics enables us to build contents that are in line with the needs of visitors. Through conversion optimisation, we enhance website performance and take visitors in the right direction without any redundant indirect routes.
web analytics (installation, specification, validation, reporting) * situation analysis and test plan * page variation execution * identifying and analysing user paths/paths-to-purchase * additional and cross-selling potential * website and landing page optimisation * conversion/sales funnel optimisation * identifying site dysfunctionalities* understanding of path navigation* heat map testing and reporting