Creative & Content

SMART CREATIVITY

The best creative work never comes out of nowhere. It runs on data, strategy, and designers who understand brand, channels, and culture.

We bring content and media specialists to the same table, so every idea is built on shared goals and a shared strategy from the start. For our clients, this has meant new levels of agility and results that drive real growth.

We work as a creative partner to dozens of major advertisers, filling the role of brand agency, ad agency, digital production house, or social and influencer agency, depending on what’s needed.

DAGMAR CREATIVE

Dagmar Creative is Dagmar’s unit for creative design and content production.

We believe in brand strategy and creative design led by data. From there, it’s about impact built for each channel, and content made the modern way – together with AI and creators.

+25 creative designers, brand strategists, and specialists

Strong technology and AI expertise built into the creative process

Creative, strategy, media, and agile production all under one roof

“We found concepts that work on each channel’s own terms, look fresh, speak to the audience, and still get across the messages that matter to K.”

Paula Niemistö, Director, K Content and Publicity, Kesko

Creative Design and Brand Concepts

Creative that stands out starts with strategy and data. We make sure you’re reaching the right people, with the right message, in the right places and moments.

Our services:
Creative concepts, campaign plans, copywriting, visual identity, and on-brand execution across every touchpoint.

Channel-Optimized Content Production

One size doesn’t fit all. That’s why we design content around what each channel actually needs, and it shows in the results.

Our services:
Campaign materials, digital and social assets, video and photo production, SEO-optimized copy and articles.


Smart Production

AI doesn’t replace creativity, but it lets us scale content production to a completely new level.

Our services:
AI-assisted production, automated content pipelines, and dynamic production solutions that scale with your needs.

SoCIAL for x to z

We bring your brand to social media in a way that gets noticed. We design social native content in your brand’s own voice and build a presence that stands out.

Our services:
Social strategies, social playbooks, concept development, ongoing content planning and production, CGC production, and community management.

Influencer Marketing

Influencer marketing done strategically actually makes an impact. We build influencer marketing activities for your brand that are built to last and built to deliver.

Our services:
Influencer strategies, campaign concepts, influencer mapping, PR-activations, coordination, and reporting.

“We created a concept that really got people excited. We brought services and insurance together, which means we can now use the concept flexibly going forward. Together with Dagmar’s specialists, we found a way of communicating that resonates and helps support our customers as they move to digital services.”

Terhi Käkelä, Customer Communication Development Manager, LähiTapiola

Let’s turn creative work into your competitive advantage.

Our experts

Teija Jokinen

Chief Business Officer – Creative

teija.jokinen@dagmar.fi

+358408327727

Mikko Wivolin

Head of Creative Social

mikko.wivolin@dagmar.fi

+358409311201