NewsDagmar 18.09.2025

Dagmar participates in the success of the world’s most winning chain

International business

The COMvergence barometer (H1/25), which measures media agency tenders, brought us good news again:
Publicis Media, represented by Dagmar in Finland, is by far the fastest growing media agency chain in the world.

Publicis Media won 39% of all media investment volumes tendered at the beginning of the year.

“We fully share Publicis’ strategy that invests in AI capabilities, technology, creativity and modern expert competence.

PUBLICIS’ VICTORY CONFIRMS to us that at Dagmar we are investing in what advertisers trust globally.”

Krista Elopuro, CEO, Dagmar 

Publicis Groupe is the world’s largest communications group. It includes Publicis Communications, Publicis Media, Publicis Sapient, and Publicis Health.

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