RADLY – Clarity and efficiency in marketing

RADLY – Clarity and efficiency in marketing

Radly is a media and marketing communications agency that makes marketing clear, effective and measurable. Radly is an independent, legally separate company as part of the Dagmar Group.

The world is becoming more complicated, we are simplifying

There are more channels, data, and options than ever. Sometimes it’s hard to identify what really works in marketing. Radly helps your company see the forest for the trees and do effective marketing in the digital world.

We help our customers make wise choices: what to invest in, where and how the message reaches the right people, and how to measure the whole all the way to the business. We combine media expertise, creativity and data into a single entity that is easy to manage and understand.

We help you take advantage of the latest opportunities in media, advertising and technology, without forgetting the cornerstones and goals of marketing.

All of Dagmar’s expertise at your disposal

As a Radly customer, you will have access to Radly’s own agile team and all of Dagmar’s expert services, from media planning and purchasing to research, strategy, creative work, search marketing, measurement and AI solutions.

Learn more about Dagmar Group’s services

Optimal media coverage

Finland’s most extensive experience in designing profitable media and the price bargaining power of the market’s largest media buyer give your marketing a strong competitive advantage. We have the breadth, depth and seniority of media expertise, as well as the best tools for the needs of Finnish marketing.

Research and customer understanding

Our research does not remain on the pages of the report. We transform human understanding into concrete decisions in strategy, marketing and product development. We offer diverse qualitative and quantitative research expertise combined with comprehensive research databases.

Marketing and Brand Strategy

In our strategy work, we utilise internationally validated strategy processes combined with Finnish industry and market understanding and genuine customer data. Our marketing and brand strategy is the foundation for data-driven marketing management.

AI and technology

Artificial intelligence frees up the marketer’s time from manual work to strategic work. Most people already have AI tools in use, but few get measurable benefits from them. We help identify where AI should be harnessed and build solutions that are in production in as little as two weeks.

Search Marketing

The search field has become fragmented and changed permanently. Solutions are sought in many places at the same time: Google, artificial intelligence tools and social media. We help build visibility throughout the search ecosystem. We always take search engine visibility into account as part of marketing as a whole.

Creative & Content

For us, creativity means data- and strategy-driven creative design. We do distinctive creative design, conceptualization and intelligent production of brands, campaigns and social media with modern methods. We implement influencer marketing for your brand that has been proven to work.

Measurement and data

We know Finnish marketing measurement better than anyone. It is also reflected in our customers’ business results. We help you measure and understand what your marketing produces in the short and long term. We offer advanced analytics excellence and methods to turn data into information.

Customer experience

Customer experience (CX) is one of the most important competitive factors for a company. It arises from every encounter with a company or brand and covers the entire customer life cycle. We help make the customer experience a measurable and manageable entity: from strategy to everyday life and implementation.

See you on Annankatu!

You can find us in the same building in Kamppi, Helsinki, Annankatu 28.